Top Navigation and Maps Apps in Central America Q1 2025

In the first quarter of 2025, the navigation and maps app market in Central America presented a variety of trends across the leading applications, with data sourced from Sensor Tower.

Google Maps Go saw significant activity in downloads, peaking at around 179.8K in early February before tapering off to 97.9K by the end of March. The app maintained a robust base of weekly active users, fluctuating slightly but remaining around 58M throughout the quarter.

Waze Navigation & Live Traffic experienced stable weekly downloads, ranging from 102.2K to 120.6K. The app's active user base hovered consistently near 7M, indicating steady engagement from its user community.

Google Earth showed a gradual increase in downloads, reaching a high of 48.8K in mid-March. Active users also saw a positive trend, culminating in approximately 578.6K by March 17.

Camera Location: Geotag Photos exhibited an interesting pattern with downloads spiking to 94.6K in early February, followed by a decline to 26K by the end of March. Active users mirrored this trend, peaking at 90.3K before stabilizing around 63K.

Finally, GPS Satellite Maps: Live Earth displayed a steady increase in downloads from 8.7K to 19.9K mid-quarter. Weekly active users showed a gradual rise, maintaining a steady level of engagement around 48K by the end of March.

These insights highlight the dynamic nature of app engagement in the region, with more detailed analytics available through Sensor Tower.